About Us

MOTIRA is a freshly minted London-based luxury brand, the brainchild of a creative partnership between fashion obsessives and super-stylists Anna and Ellona.

Inspired by fashion’s 90s obsessions - customisation, Thongs and a vintage jewelry sense of fun - MOTIRA invents a new breed of super-sexy pop-luxe Underwear, both comfortable and stylish: Jewelry meeting Thongs; rudeness meeting punk, with a dose of quintessentially London individuality. That’s the MOTIRA ethos.